Love and Romanticism through IS: The Antecedents of Desire for Interaction

نویسندگان

  • Louis Yi-Shih Lo
  • Sheng Wei Lin
چکیده

Dating apps provide live interaction and user profiles with photos, self-descriptions, and information about the geographical distance between the user and potential mates. The literature on the influence of geographical separation information and an individual’s expectation of reciprocity on the desire to interact is limited. This study aims to bridge this gap in the literature by exploring two research questions: do perceived geographical separation, perceived similarity, and the perceived attractiveness of online profiles affect a dating app user’s desire for interaction; and does reciprocal expectation affect a dating app user’s desire for interaction? To answer these questions, we cooperate with a dating app company to conduct quantitative research based on data collected from live interactions and a reflective questionnaire to validate our proposed conceptual model.

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تاریخ انتشار 2014